There’s something very different about the service provided to visitors coming to Indianapolis. It is a deep-rooted and authentic friendliness demonstrated by smiling faces, a warm welcome, intuitive problem-solving and genuine care. It is known as Hoosier Hospitality and is recognized throughout the world as special, endearing and extraordinary.
More than 10,000 hospitality industry employees have been certified for completing the Indianapolis Super Service program — with curriculum focused on delivering every Indianapolis visitor an unforgettably positive experience.
For more than 20 years, Indianapolis honors those individuals employed in the hospitality industry who provide above and beyond service to visitors. Called the ROSE Awards (Recognition of Service Excellence), this event is the local "Academy Awards" for hospitality workers, with more than 1,000 individuals honored over the years and 200 award recipients who have displayed outstanding visitor hospitality and customer care.
The very special nature of Hoosier Hospitality is best demonstrated by what others say about our city. Here are recent comments, including those from Indianapolis’ hosting of the 2012 Super Bowl:
"I found the exciting hustle and bustle I’d hoped for, but there was also something I did not anticipate — a sense of small-town politeness and charm." — Home & Away
"Friendly-Midwestern Indianapolis." — The Wall Street Journal
"Admired for its fusion of metropolitan edge and small-town sensibilities." — Delta Sky Mag
"They were organized, polite, unfailingly helpful and friendly, from the time we arrived and right up through airport security on Monday morning. I'd go back in a second." — ESPN, Dan Graziano
"Hospitality and convenience couldn't have been better in Indianapolis. You could sense the pride that the city had in hosting the event." — ESPN, Jamison Hensley
"Most importantly, the people of Indianapolis were spectacular. This was the 33rd consecutive Super Bowl I've covered, and never have I felt more welcomed or met more pleasant folks, including just about every person I came across, both the volunteers and the natives on the streets and in the shops." — Pro Football Weekly
"And it’s like everybody’s on Xanax, they are so happy. They’re the nicest people in the world." — ESPN, Rick Reilly on The Herd with Colin Cowherd
"Bye INDY! Thanks so much for your warm welcome. Incredible people here." — Carson Daly via Twitter